News & Ideas

In the May 2017 edition of Cineplex Magazine, a column is written up about TimePlay running more frequently in the 56 theatres its featured in across the country. Whereas TimePlay has traditionally taken over the screen near the end of the Pre-Show, just before the trailers, now you’ll be able to compete for SCENE points, …

by Amanda Wong

Fraser Health ran a TimePlay campaign to reach out to millenials and raise awareness amongst them on sexually transmitted diseases. Below is the full article: Vancouver region movie theatres pilot STI-education quiz Thousands of young moviegoers in the Vancouver region were given a different type of activity to pass the time before the show – …

by Amanda Wong

WHITE PLAINS, N.Y. — April 11, 2017 — The Society of Motion Picture and Television Engineers (SMPTE), the organization whose standards work has supported a century of technological advances in entertainment technology, today announced that Shane Murphy has won the $5,000 grand prize in The Vista Project student filmmaker competition and that Jon Navarro was selected as …

by Amanda Wong

For the launch of the comedy Going in Style, featuring Morgan Freeman, Michael Caine and Alan Arkin the three actors got together to have some fun asking moviegoers some controversial questions. You can catch this fun interactive segment exclusively at Cineplex Cinemas running until April 7, 2017. Desperate to pay the bills and come through …

by Amanda Wong

An interactive experience set to take users on a wild and exciting musical journey. Tap the colours on your device when they line up on the big screen. See how precise and fast your hand eye coordination is. TimePlay used the latest in technology to create an immersive high-poly 3D fantasy world for Soundscape. This …

by Amanda Wong

As part of TimePlay’s continuous US expansion it will be launching at Frank Theatres on February 17th. All moviegoers who come early to experience TimePlay will receive a free small drink with a large popcorn in the apps MyStuff folder. First place players will win a one hour video arcade card and players 2-10 will …

by Amanda Wong

Many marketers in this decade realize that a smartphone is the best channel to reach your target audience. In an effort to engage movie goers and revive one of the most successful horror film brands, RINGS, Paramount Pictures collaborated with TimePlay to release an interactive trailer. The concept is moviegoers devices are transformed into fright …

by Amanda Wong

Interactive aspect in new texting and driving campaign makes an impact Susan Krashinsky – MARKETING REPORTER The Globe and Mail Published Thursday, Oct. 27, 2016 5:17PM EDT Try to have a talk with your kids about making good choices, and watch the fidgeting and eye-rolling begin. Public service announcements face the same attitude, and not just …

by Amanda Wong

New ‘Choices’ ad uses TimePlay app to warn moviegoers of distracted driving CHRIS POWELL, OCTOBER 26, 2016 Would you be willing to drive with your eyes completely closed for five seconds? Research shows texting while behind the wheel is the equivalent. Despite the obvious risks, however, research suggests texting and driving is a factor in between …

by Amanda Wong

The Vista Project and SMPTE Join Forces with TimePlay to Offer a Proven Interactive Platform for Student Filmmaker Competition Deadline for Submissions Extended to November 15 Partnership Adds Cutting-Edge Smartphone Technology to Facilitate Audience Interaction with Content on the Big Screen WHITE PLAINS, N.Y. – September 20, 2016 — TimePlay Inc., a leader in interactive …

by Amanda Wong